Latcia Braving

Laticia Braving had outgrown the brand that represented her. Her work had evolved far beyond a single title, and she needed a personal brand that reflected the strategist, storyteller, advocate and leader she'd become.

Rather than creating something loud for the sake of standing out, this rebrand focused on building trust through personality. The result is a visual identity that feels calm, intelligent and deeply aligned to the way Laticia already shows up, helping people instantly understand the depth of what she brings to the table.